Burberry’s New Brand Identity
Burberry’s New Brand Identity From a classic serif typeface to a contemporary sans-serif typeface, Burberry has changed its identity for the first time in almost two decades. The last logo revamp was back in 1999 when the brand dropped the ’s’ from Burberry’s. This time the change is more notable: along with changing the word mark, Burberry has dropped the Equestrian Knight symbol that was exclusive to the brand and signified ...