Branded Environment

A worldwide shortage of pilots combined with a growing fleet size, Emirates Airline had a challenge at hand. As such Emirates launched Emirates Flight Training Academy (EFTA), a purpose-built learning facility dedicated to training the pilots of tomorrow. The brief was to develop the new EFTA brand, from strategic inception of idea to final creative executions. This included developing the new brand’s positioning platform, crafting its unique visual language and comprehensive ...

Emirates Dubai Headquarters is also home to the Emirates flight crew processing centre where hundreds of crew use the facility every day for briefings, boarding flights and debriefing when returning. The project points the way to wonderful agency/client collaboration and team effort to deliver a stunning masterpiece of  visual communication. ...

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